Four plans. Pick the one that fits your truck.
Start on Starter for $0 a month. Each step up adds tools and lowers your card-order fee, which is always capped at $2. Here is an estimate for a $14 order on each plan.
- Online menu page + QR code
- Card orders and pay-at-window orders
- Order list + an email for every order
- Promo codes and a Find Trucks listing
- Everything in Starter
- Live kitchen screen: new → cooking → ready
- Pause orders and set prep time
- Order-ahead pickup windows
- Customer texts: accepted, ready, running late
- Everything in Kitchen
- Event pre-orders with a sales target
- Catering requests
- Sales by stop
- Remove TrukRun branding
- Everything in Growth
- AI phone answering that texts a pay link
- Phone orders go straight to your kitchen
- CRM with your customer list
- Texts from your truck’s own number
Fee is on the food subtotal after promos. TrukRun does not charge its percentage on tips or tax. Pay-at-window orders are free on every plan.
Estimate your monthly cost.
Choose your average order amount and how many orders you expect. Compare the estimated cost of each plan.
About 650 orders a month, 455 of them by card. Pay-at-window orders cost nothing on any plan. Stripe’s processing is an estimate at their standard US card rate.
| Plan | Monthly | TrukRun fee per $14 card order | Stripe est. per card order | You keep per card order | All-in / month | All-in / order subscription spread over every order |
|---|---|---|---|---|---|---|
Starter 5% of food subtotal on card orders | $0 | $0.70 | $0.71 | $12.59 | $642 | $0.99 |
Kitchen 3.5% of food subtotal on card orders Pays for itself vs the plan below at 177 card orders/mo on fees alone | $37 | $0.49 | $0.71 | $12.80 | $583 | $0.90 |
GrowthLOWEST ALL-IN 2.5% of food subtotal on card orders Pays for itself vs the plan below at 429 card orders/mo on fees alone | $97 | $0.35 | $0.71 | $12.94 | $579 | $0.89 |
Autopilot 1.5% of food subtotal on card orders Pays for itself vs the plan below at 715 card orders/mo on fees alone | $197 | $0.21 | $0.71 | $13.08 | $616 | $0.95 |
What each plan includes.
| Feature | Starter $0 · 5% fee | Kitchen $37/mo · 3.5% fee | Growth $97/mo · 2.5% fee | Autopilot $197/mo · 1.5% fee |
|---|---|---|---|---|
| Online menu, QR code and tap-to-order link | ✓ | ✓ | ✓ | ✓ |
| Order list and email notifications | ✓ | ✓ | ✓ | ✓ |
| Pay at the window or by card on their phone (Stripe) | ✓ | ✓ | ✓ | ✓ |
| Promo codes | ✓ | ✓ | ✓ | ✓ |
| Live kitchen display: New → Cooking → Ready | — | ✓ | ✓ | ✓ |
| Pause orders, limit the queue and update preparation time | — | ✓ | ✓ | ✓ |
| Order-ahead pickup windows with capacity | — | ✓ | ✓ | ✓ |
| Customer texts: accepted, ready, running late, rating Text messages need an approved sending number. | — | ✓ | ✓ | ✓ |
| Share your location and notify subscribers | — | ✓ | ✓ | ✓ |
| Event orders with a minimum sales target | — | — | ✓ | ✓ |
| Catering requests | — | — | ✓ | ✓ |
| Sales by stop | — | — | ✓ | ✓ |
| Remove TrukRun storefront branding | — | — | ✓ | ✓ |
| AI phone answering that texts a pay link | — | — | — | ✓ |
| Phone orders sent straight to your kitchen | — | — | — | ✓ |
| CRM with your customer list + texts from your own number | — | — | — | ✓ |
Six steps to your first order.
Use your phone, tablet or computer. Your setup guide helps you check each step before you publish.
- 01Account
Create your account
Sign up with Google or your email. Your setup guide shows what to do next.
Sign up free » - 02Menu
Snap your menu
Photograph the menu or chalkboard. The AI reads items and prices; you check them, pick add-ons, set each price.
Scan my menu » - 03Account
Set today's stop
Add the address and hours you want customers to see. Check the location before you open for orders.
Set my stop » - 04Share
Publish and print your QR
Review the storefront, publish, print the window sign. Same link works on Got It Tap NFC tags.
Make my ordering kit » - 05Payments
Connect Stripe (optional)
Customers can order for payment at the window. To accept cards online, complete Stripe setup. Check your account for payout timing and processing fees.
Set up card payments » - 06Order
Take the first order
A customer places an order from your menu. Check its payment status in Orders or the kitchen screen. Mark it ready when the food is done. Customer texts require an approved number.
Open Orders »
No subscription, no setup fee, no monthly minimum. Upgrade from Dashboard → Billing the day the line gets long.
Money questions.
Which orders carry the TrukRun fee?
Only card orders placed through your storefront. The fee is a percentage of the food subtotal after any promo, capped at $2 per order on every plan. The TrukRun fee does not apply to tips or sales tax. Processing fees may apply to the full card charge. Pay-at-window orders carry no TrukRun fee and no Stripe fee.
Who pays Stripe?
Check your Stripe account for your processing fees and payout settings. The calculator uses an estimate of 2.9% + $0.30; actual fees can differ.
When does an event pre-order get charged?
A pre-order can place a hold on the customer’s card. The card is charged when the event is confirmed. Check event and payment status before serving; a canceled order and a completed refund are different things.
What happens if my subscription payment fails?
You keep your plan for a 7-day grace period while Stripe retries. After that the truck drops to Starter: the storefront and QR keep working, the paid tools pause until the card clears.
Can I change plans or cancel?
Any time from Dashboard → Billing. Moving between paid plans is prorated on the spot, up or down. Cancelling keeps your plan until the end of the month you already paid for, then the truck goes back to Starter.
Start free. Upgrade when it pays.
Add your menu, check your prices and publish when you are ready.
Create my free account →